Social Media Marketing is powerful because it puts your company into a dialogue with people that are talking about

what you do, who need what you have, and who want to know more. 4signals provides the following high-return social media marketing services:

Strategic Social Media Plan Creation

Not all social media tools are right for every company. 4signals can research your particular needs, your industry, and the tools and resources available to find the ones that are best for you. Then we put the right tools together showing you how to win new customers through a strategic social media plan. Plan creation includes:

1. As with a business plan, we discuss goals, types of prospective clients and realistic ideas about social networking to design your plan

2. We review the requirements of each industry specific site – strategically place you where your social networking investment will have the most affect.

3. We assess maintenance needs and what aspects you will need additional assistance to perform (if any).

Reputation Management and Recovery

What if someone was complaining about you online? Wouldn’t you like to know so you could do something about it? That’s the right way to use social media – monitor, and respond. Your reputation will thank you. The fact is, there’s a conversation going on online, and whether you know it or not, it’s about you! The fact is that social media means today everyone is talking about everything – and everybody. Monitoring (and being a part of) that conversation is key to managing your business’s reputation. We can show you the way. Reputation management services include:

1. Training/coaching on where to start and how to build your online reputation

2. Review any online social networking already in place and discuss any “reputation recovery”.

3. Review and requirements of your online name to best promote your brand.

4. Appropriate/Safe and required profile information to enhance your brand and reputation.

E-mail marketing

Email marketing is one of the most powerful and cost-effective online tools available. An E-club is just like email marketing – but better. E-clubs give you more power and flexibility, allow you to do more, and protect you from some of the restrictions of email marketing legislation. Here’s what we can do to help you set up your own E-mail marketing campaign:

1. Create an email marketing strategy for receiving new and maintaining current clients.Strategize your E-mail marketing for your target, finding the ideal triggers, messages, and incentives that will help your club be successful.Help you set up your database with opt-in requirements to match the latest government regulations.

2. Design and creation e-newsletters and other contact tools.

3. Create a growing database that will be effective into the future.

Social Media Portfolio Creation

For many companies, getting started in online media is the hardest part. Setting up Facebook or Twitter pages that are useful, attractive, and will interest visitors is crucial. This is where we come in. We will set these up for you, seed them with enough content to get you going and show you how to use them properly. Our services include:

1. The design and development of industry specific social networking sites (including backgrounds, fan pages, profiles, groups etc.).

2. Create custom design background and logos.

3. For most clients, developing the 3 main sites of Twitter, Facebook and LinkedIn plus others if appropriate (YouTube, etc.).

4. Develop other industry or useful sites as per the Strategic Social Media Plan.

5. Create and setup your social networking profiles, and other core content to populate the site and get you going.

6. Train a staff person(s) on how to use the sites and guide their progress

Contact us to learn more…our success is measurable!